Alessandra Priante: It is time to stop counting tourists and start measuring value
Finding a reliable business partner, establishing new contacts or exchanging experiences with other entrepreneurs are important steps in business development. The German-Croatian Chamber of Industry and Commerce (AHK Kroatien) advises Croatian and German companies and creates a platform for them to connect.
As part of the international network of German chambers of commerce abroad, AHK Kroatien is well acquainted with the business environments of both countries. It provides companies with business information and, through its activities, enables the exchange of experience and the establishment of relevant contacts.
Members form an important part of the Chamber's work. Membership offers the opportunity to exchange knowledge and experience, as well as to participate in professional and business events.
Among the most important annual events is the German-Croatian Economic Forum, which gathers business and institutional representatives and addresses key topics for business and economic relations between the two countries. Expert panel discussions bring different perspectives on current economic issues, alongside ample opportunity for direct conversation among participants.
The German-Croatian Business Gala also holds a special place as a formal gathering of the business community dedicated to nurturing existing relationships and fostering new contacts. The presentation of the German-Croatian Business Award highlights members' socially responsible projects and their contribution to bilateral relations. Alongside the Forum and the Gala, the Chamber also organizes smaller professional gatherings, workshops and meetings dedicated to specific business sectors.
Delegation trips offer direct insight into business practices, current trends and sector development. Company visits and business meetings provide participants with the chance to explore different approaches, technologies and market needs, as well as to consider concrete forms of cooperation.
Events and study trips also bridge the economy with the meetings industry. They allow business visitors to discover Croatia through its companies, experts and projects, while providing Croatian entrepreneurs with the platform to present themselves to an international business audience.
All these activities share a common goal: to provide companies with valuable information and a networking space from which new business collaborations can grow. Personal contact and continuous exchange thereby contribute to long-term relations between the Croatian and German economies.
Learn more about the Chamber's services, membership and events at www.ahk.hr.
