Americans love Croatia for its lifestyle and people, and our task is to turn authenticity into an experience they want to buy
The director of the CNTB Representative Office in New York reveals how Croatia sounds to American agents, what their clients are looking for and why air connectivity remains a key issue
How to Win a MICE client? Davor Bilman reveals why trust is more important than an offer
Successful sales, much like dancing, rests on trust, understanding your partner and a sense for the right steps, and Davor Bilman explains how to apply this in the meetings industry
Renata Nevidal: An authentic experience is the backbone of a successful event – guests remember stories much longer than data
From PCO and major business events to wine cruises and authentic experiences – Renata Nevidal today tells the destination's story through experience
Andrej Sovrović: Sava Centar is a regional leader, and our goal is for Belgrade to become a serious European convention destination
From hotel business and management models to Sava Centar and the MICE market, Andrej Sovrović speaks about what determines a hotel's success and a destination's competitiveness today
Behind the scenes of the European Gymnastics Championships: 2 years of preparation, 2,000 participants and 20,000 overnight stays for Zagreb
We spoke with Marijo Možnik about organizing the European Championship in Artistic Gymnastics Zagreb 2026 and everything that goes into a major international event
How the life philosophy of Rambo Amadeus found its place in an exclusive retreat event for hoteliers
From a hotelier conference to a regional platform that opens new markets, develops leaders and drives concrete business changes – Martina Lucić Čanak talks about Best Stay and its development
Croatian tourism must transition from growth to development – MICE, investments and premium offer are key to competitiveness
Siniša Topalović emphasizes that it is time for Croatia to stop counting arrivals and start building higher-value tourism
Tatjana Mrzljak: A successful congress is created when international experience meets local knowledge and expert leadership
Experience, communication and local knowledge are the foundation of every successful congress, believes Tatjana Mrzljak, one of Croatia's experienced PCO experts
Berislav Marszalek: From student project to regional leader – how Entrio conquered the southeast European market
Vision, adaptability and willingness to take risks - the growth story of one of the most successful domestic tech companies in the event industry
